AI Reactivator
Wakes dormant clients on a schedule.
Past customers, lost leads, lapsed appointments. The reactivator runs on a cron, identifies the dormant cohort, and fires a personalized win-back across SMS + email. Tuned for the niche so the message lands like it came from a human who remembered them.
Concretely, here's what ships
- Identifies dormant customers by your "inactive" definition — last appointment, last reply, lapsed plan.
- Drafts a niche-tuned win-back message with a clear next step (book, reply, claim offer).
- Sends across SMS + email respecting the same suppression + compliance gates as everything else.
- Re-cadences any reactivated lead into the standard pipeline once they engage.
- Reports per-cohort win-back rate so the operator sees what's actually pulling people back.
From trigger to outcome
- Step 01
Cron
Scheduled run picks up customers matching the "dormant" rule (e.g. no contact in 90+ days).
- Step 02
Compose
Agent drafts a personalized message using the customer's last service, last interaction, and a niche-specific reactivation hook.
- Step 03
Send
TCPA + CAN-SPAM gates run before each send. Suppression list checked. SMS + email leg fire on the configured cadence.
- Step 04
Re-engage
A reply or click hands the lead back to the qualifier + nurture pipeline like any other warm lead.
The gates this agent enforces
Compliance is not a checklist you bolt on — it's a hard gate inside the send path. The agent cannot fire a single message that doesn't pass these checks first.
- TCPA time window — never dials before 8am or after 9pm in the recipient's local timezone.
- STOP / opt-out enforcement — Claude classifies every reply variant ("stop," "quit," "lose my number") and writes to the suppression list before the next send.
- CAN-SPAM footer + physical mailing address injected on every outbound email — non-removable.
- One-click unsubscribe wired to the Instantly + GHL webhook — suppression hits the next send within seconds.
Ships across all 35 niches
The agent runtime layers a niche-specific prompt patch on top of the base prompt at deploy time — the AI Reactivator you ship for an HVAC company sounds different from the one you ship for a dental office, even though it's the same agent definition.
Wired into your stack on day one
- GHL for the customer list query + outbound SMS.
- SendGrid or Instantly (BYOK) for the email leg.
- Re-engaged customers route into the standard nurture + booking pipeline automatically.
Win-back rate is the metric.
Reply rate, book-back rate, opt-out rate — all tracked per cohort and per niche. Drift on opt-out rate flags a P1 tune (the message landed wrong); drift on book-back flags a hook tune.
- GradedEvery interactionVoice + text rubrics
- Drift flaggedSame dayTelegram + dashboard alert
- Auto-deployNeverYou approve every patch
Want to see AI Reactivator running for your niche?
Book a call. We'll walk you through a live demo on a real account, set up against the niche you're closing for. Zero slide deck. Zero "we could probably build that."
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